2023-12-07 14:47:23
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Seoul Dongdaemun business district is one of the South Korean fashion center, in the past, many consumers to buy new clothes will be here or in the South Korean local shopping platform, but recently due to the obvious cost advantage, more and more South Korean consumers began to turn to China cross-border e-commerce platform to buy clothes, the style is almost the same and the price is only half. Not only consumers, some clothing stores in South Korea also use overseas shopping as a way to expand profit margins and improve price competitiveness.

The latest data show that in the third quarter of this year, the value of overseas shopping for Chinese clothing ranked first, accounting for about 26% of the total value of overseas shopping, more than twice the increase from last year. China's overseas shopping from home appliances to clothing and daily necessities and other dimensions are very wide, deeply loved by South Korean consumers, some consumers joke that they can not carry the temptation of high cost performance.

According to data released by the South Korean Customs Service this month, the amount of overseas shopping in South Korea in the third quarter of this year was more than 8.9 billion yuan, an increase of 24.8% year-on-year, of which China accounted for about half. If this trend continues, China will overtake the United States to become the largest overseas shopping market in South Korea this year.
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